Google has a lot more sites in its index. Google once had a fire at one of their server warehouses and although it destroyed everything hardware-wise, their service wasn’t impacted at all. This is down to their technical infrastructure, which is much better than the other engines. It is able to deliver millions of results in 0.19 of a second. Google is generally quicker than the other search engines at bringing back results. People often ask why this is, so we thought we would write a blog to explain why Google is the search engine of choice for both customers and agencies.įirstly, let’s look at why users use Google… I have tried to boil this article down into simple sections, as this topic is a pretty chunky one, to say the least! 1. Every time you hear us, or most agencies, talk about search, we are generally referring to Google.
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